Newspaper Ads (ROPs)

Create a link between your print ROP with an online ROP for increased audience reach and market support. Online ROPs are an effective way to reinforce local sales promotions and accelerate product turnover. Take advantage of increased newspaper website traffic to offset declining numbers in print circulation.

Conversys online ROP’s enable your customers to:

Print vouchers for store redemption or send to mobile − Customers have option to print or go to the store with a copy of the voucher on their mobile - call to action drives traffic to stores – coupon codes allow you to know which medium was used by the customer
Print store maps and driving directions or send to mobile − Customers can print detailed store maps or follow the directions from their mobile phone – increases referral accuracy and enhances customer experience
View dynamic images and product details − Customers can zoom and view enlargements and can also get more product detail than is usually available on ROPs – helps customers make a well-informed purchase decision

More features >>

Conversys can deliver your online ROPs in a format that is accessible to the visually-impaired.

Find out how you can repurpose your online ROPs for presentation in newspaper websites through Conversys Ad Content Serving.

Conversys Inc.
Toll Free: 1-888-503-5106
e-mail: sales@conversysinc.com