Web Analytics

The data from your online publications has the potential of being the most powerful marketing tool available to you.  Conversys provides you with access to a full range of reporting options accessible from the Publication Management Console (PMC). 

Using comprehensive reporting tools to monitor user behaviour and patterns, you will optimize your online publication’s performance instantaneously.  Plan and manage multi-channel campaigns, constantly track actuals against targets and stay in control at all times.

The first law of web analytics: “For every action, there is an opportunity for an intelligent reaction.”

Featured benefits of Conversys web analytics:

• Comprehensive report and graphs
• Consumer interests and purchasing behaviours on the web
• Gain insights into how consumer patterns on the web are similar to or differ from in-store sales
• Cross-merchandise products and services to spur additional sales
• Quantitative analysis of customers vs. non-customers
• Full visibility into customer profitability
• Personalized interactions with customers
• Optimized media mix and advertising focus
• Cohesive multi-channel strategy
• Monitor and evaluate traffic, campaign, and advertiser performance for all of your online publications

Conversys Inc.
Toll Free: 1-888-503-5106
e-mail: sales@conversysinc.com